Expert ecommerce insights
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10 things that get missed in Home & Garden ecommerce (and how to fix them)
Selling homewares or a garden sofa set online is not the same as selling a t-shirt. The customer journey is different, the decision cycle can be longer, and the buyer’s emotional investment is larger. However, many Home & Garden stores are built as if they’re shifting fast-moving consumer goods: standard theme design, standard apps, and standard customer journeys.
Shopify POS for Home & Garden: why online vs offline isn’t a competition but a connected customer journey
For home and garden retailers selling high-value products, the question isn’t whether e-commerce or the showroom matters more. It’s understanding how Shopify POS turns both into one connected experience.
Why your high-ticket product detail pages need a completely different strategy
Most ecommerce product detail page (PDP) advice is written with a £20 t-shirt or £10 iPhone case in mind. Here’s what changes when you’re selling something that costs hundreds or thousands of pounds.
Shopify vs WooCommerce – what platform is best for your store?
A head-to-head comparison of Shopify and WooCommerce. Find out what’s the best fit for your store across ease of use, pricing, features and your business type.
How to migrate from WooCommerce to Shopify – the ultimate guide
Thinking of migrating from WooCommerce to Shopify. Get the bird’s eye view on how to do this to maximise sales and minimise cost and stress.
The real cost of Magento vs Shopify: rethinking total cost of ownership
Is it time to re-think how you measure your eCommerce platform cost? This article considers total cost of ownership profiles for Magento and Shopify so you can get the best fit for your store.